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为什么我的AdSense Ads没人点击呢?

为什么我的AdSense Ads没人点击呢?
       我不太理解为什么威尔顿·威利会认为Google AdSense和Federated Media都没有能力促销他的广告空间。
       先看看他的广告
       ·和网站的本意大不相关
       ·右边栏上贴满了广告
       ·只有一个技术博客,而且无人问津
       如果你想卖产品广告的话,最好自己卖,或者生产自己的产品来销售。如果你要销售任何不相关的产品,那么你就必须把它整合到你的网站上去。我曾见过一个单体的Google AdLinks板块的点击率超过了10%。这些广告都被设计成靶子型的、强势整合进网站的、也是商业驱动型的。威利的广告模型所承受的挫折从来都没有对这些广告造成影响。
       创造一个商业模式不仅仅是获得免费的捐献者。在科技、技巧和生活类别上总是有新的事物可以讨论,但是大多数情况下,这些话题都没有太多的商业价值。
 
                                                                       Aaron Wall     
                                                                         2007-5-3
Why Nobody Clicks Your AdSense Ads
May
31
I don't understand why Will Wheaton considers both Google AdSense and Federated Media as jokes for not being able to sell his ad space for more than a couple hundred a month.
Consider his ads were
*      laregly irrelevant due to the nature of his site
*      tucked away in the right side bar
*      on a tech blog where nobody clicks

If you want to sell brand ads sell them yourself, or create your own product to sell. If you are selling anything else you have to integrate them into your site. I have seen a CTR in excess of 10% off a single Google AdLinks unit. Those ads were targeted, aggressively integrated, and commercially oriented. That ad unit suffered from none of the faults of Will's ad model.
You need to do more than get free subscribers to create a business model. There are always new things to talk about in the tech, gadgets, and my life categories, but most of them probably have little commercial value.
 
(翻译:Skywalker     编辑:Levi)
原载: 蓝杉seo团队博客
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作者: 蓝杉SEO团队-点儿S

原载: http://www.lention.com.cn/blog/

版权声明:原创作品,允许转载,转载时请务必以超链接形式标明文章 原始出处 、作者信息和本声明。否则将追究法律责任。

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